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Management
Lodging & Hospitality
Management
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Winery Marketing
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& Event Tourism
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& Research
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Lodging and Hospitality Management
This advisory practice is of special interest to DCG clients given our past
industry experience and current assistance to hotel companies and
hotel/lodging associations.
Client Profiles
- Urban, rural and resort hotels and restaurants
- State and provincial hotel and/or restaurant associations
- State and provincial tourism departments/commissions/agencies
- Municipalities and regional/county governments
- Convention & visitors bureaus
- Chambers of commerce
- Other hospitality service organizations
 Practice Development
- Over 40 years combined research, training and advisory experience
in USA, Canada, and UK
- General managers and director of sales/marketing positions in
various lodging properties and corporate headquarters
- Assistance to 30+ hotel and foodservice organizations over a 25
year period
- Program coordinators/speakers at various hospitality conferences,
symposiums, workshops and forums
- Authors of various hospitality and tourism books and articles
Client Deliverables
- Hotel visioning and strategic planning
- State/provincial and regional accommodation strategy and plan
- Accommodation and/or restaurant operational audit
- Hotel exit survey
- Lodging business planning
- Hotel and/or foodservice market/economic feasibility study
- Hotel product assessment
- Hotel and/or foodservice marketing planning
- Lodging promotional planning
- Accommodation/foodservice packaging and programming
- Lodging/restaurant electronic marketing analysis
Representative
Assignments
- Harrison County Conference Opportunity Assessment and Update (Indiana,
2004–2005 and 2008)
- Four Seasons Bed & Breakfast Group (Indiana, 2004)
- Lake County/Radisson Hotel Group Business Marketing Partnership
Development (Indiana, 2003–2004)
- Schahet Hotels Strategic Planning (Indiana, 2003)
- Indiana Hotel & Lodging Association Strategic Planning
(Indiana, 2002)
- Loudoun County Hotel Association Formation (Virginia, 2002)
- Indianapolis Hotel & Lodging Association Strategic Planning
(Indiana, 2002)
- Hospitality Inns Visioning and Strategic Planning (Alberta,
Canada, 2001)
- Green Bay Lodging Sector Assessment (Wisconsin, 2001)
- Brown County Hotels Product Evaluation (Indiana, 2001)
- Jackson County Multipurpose Conference Facility Analysis (Indiana,
2000)
- Sheraton Four Points Pre-Opening Services (Alberta, Canada, 1999)
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